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Start arrow Agenda arrow 22@Breakfast arrow Past Events arrow 22@Update Breakfast March 2007
22@Update Breakfast March 2007
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Pierre Laconte, the president of the International Society of City and Regional Planners Isocarp: "The use of public transport saves the cities".

Barcelona, 29 th March .- .The use of public transport saves the cities. That is why we have to enjoy our cities by using different means of public transport at hand.. This has been one of the main conclusions of the paper presentation carried out by the president of the International Society of City and Regional Planners Isocarp, Pierre Laconte, during the celebration of the 22@Update Breakfast of March, which has been organized by 22@Barcelona and the leading company in hearing solutions Gaes.

Laconte has presented the more than a hundred business representatives attending the different models of innovative cities, where the promotion of cutting-edge public transport has brought about more efficient cities.

This is the case of cities like Zurich, that counts with trains and metros that work with automatic systems, or Singapore, which punishes the individual use of cars by means of tax setting, a measure that has fostered the use of public transport.

Other cities have promoted the renting of bicycles, understood by Laconte as .one of the most innovative systems..

Gaes, host company
The event has also counted with the participation of Gaes chief executive, Antonio Gassó, who has presented a new expanding model of business that is being carried out by the company he manages.

Gaes, a family company located in the 22@Barcelona district, which was born in 1949 as distribution company of hearing aids from England, is aimed at .improving the communication and quality of life of the people by offering the best integral hearing solutions., Gassó has stated. Currently, it has a network around the world with more than 400 hearing centres. 

22@Barcelona last advances
To finish, the 22@Barcelona Infrastructure director, Ramón Sagarra, has highlighted the last advances of the innovation district, among which the fact that 35% of the land of the streets of the 22@Barcelona district are already urbanized and/or refurbished.
22@Barcelona, in collaboration with the Catalan Foundation for Research and Innovation (FCRI), has created the Management Unit of Project Aids (UGAP) aimed at the companies settled in the innovation district.
UGAP tries to foster the competitivity of companies located in 22@Barcelona by giving advice and support to research and innovation. Thus, this unit centralizes all information necessary to promote innovative projects in the companies, while it fosters a mutual knowledge among district professionals so facilitating the identification of possible strategic partners.

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